First Quarter of 2017 Sets Florida Visitation Record

Florida tourism set another record by welcoming the highest number of quarterly visitors in the state’s history with 31.1 million in the first quarter of 2017. This represents a 2.5 percent increase over the same period in 2016. To add to this great news, during the recent special session called by Governor Scott, the Legislature Read More

Meet VISIT FLORIDA’s New President & CEO Ken Lawson

For this legislative issue of Florida Restaurant and Lodging Magazine, VISIT FLORIDA would like to introduce you to our new President & CEO Ken Lawson.   Ken, who was the unanimous selection of the VISIT FLORIDA Board of Directors, assumed his new role on January 11.  A native Floridian and former U.S. Marine Corps Judge Read More

VISIT FLORIDA Puts the Power of Discovery in the User’s Hands

VISIT FLORIDA first launched the Florida Beach Finder online search tool in 2014 as a way to showcase the state’s beaches to visitors from around the globe. Here’s how it works: Visitors can “tune” their preferences in four ranges of beach personalities. Looking for action-packed, secluded or maybe somewhere in between? The Florida Beach Finder Read More

Small Business Saturday — Another Record Breaking Year!

THANK YOU for all your amazing help and support for Small Business Saturday 2016.  The numbers, especially the record number of shoppers, say it all.  By hundreds of us coming together to support small businesses, we achieved amazing results. Congratulations to everyone on an incredible job!   The attached press release provides a more complete summary Read More

Florida Restaurant and Lodging Association (FRLA) lends its support to Small Business Saturday® and drives commerce to small businesses

  FRLA proudly supports this year’s Small Business Saturday, taking place on November 26th. Small Business Saturday is a day dedicated to supporting local small businesses and strengthening and celebrating communities across the country.   Created by American Express in 2010, Small Business Saturday serves as the ceremonial kickoff to the holiday shopping season for Read More